The Union Budget 2025, which Finance Minister Nirmala Sitharaman presented, introduces transformative policies and financial support for startups, MSMEs, and entrepreneurs in India. Key highlights include a ₹10,000 crore Fund of Funds, extended tax exemptions for DPIIT-recognized startups until 2030, the launch of a Deep Tech Fund, Mudra Loans to empower homestay entrepreneurs, and targeted initiatives to boost sectors such as clean tech, medical tourism, and sustainable manufacturing. With a strong emphasis on innovation, inclusivity, and self-reliance, the budget sets the stage for India’s emergence as a global powerhouse in entrepreneurship and technology.
Here is how top industry leaders reacted to Budget 2025
Amar Nagaram, Co-Founder & CEO, Virgio
“The Union Budget’s focus on fostering innovation, empowering MSMEs, and strengthening India’s digital economy is a step in the right direction. The ₹500 crore allocation to deep-tech and AI innovation will be instrumental in driving AI-led advancements and data-driven solutions, enabling businesses to scale efficiently. The ₹20,000 crore investment in innovation, along with the establishment of a Deep Tech Fund, will play a pivotal role in accelerating the adoption of next-generation production technologies. Furthermore, the five-year Mission for Cotton Productivity will strengthen a powerful, proplanet, and premium raw material supply chain. Incentives for sustainable manufacturing and circular economy initiatives validate the growing shift towards responsible fashion. The significant enhancement of credit availability with guarantee cover for start-ups will provide crucial support for emerging businesses, while also generating employment opportunities. A progressive policy framework that supports startups will accelerate India’s journey to becoming a global hub for innovation and conscious consumption.”
Sachin Joseph – Executive VP – Marketing and IT, Paragon
“The 2025 Union Budget brings promising opportunities for India’s footwear industry, particularly with the introduction of a focused product scheme supporting design capacity, component manufacturing, and advanced machinery. As a brand deeply committed to delivering quality and affordability, we welcome these strategic measures that will enhance productivity, boost employment, and drive exports.
“We are delighted to see the overwhelming contribution and growth of the MSME sector in India and the government’s continuous focus on enhancing it further. Responsible for 45% of exports and employment to 7.5 crore people, MSMEs are one of the biggest sectors contributing to Indian GDP and we are glad to see that the budget has significantly recognised the sector’s play in the same.
Addressing the issues of credit access and skilling, much prevalent in the sector, saw significant reforms in the budget today. The revised criteria for classification and investment will encourage the businesses to scale up without losing incentives. The increase in credit guarantee cover, with additional schemes for 2-crore term loan for first-time women and customised credit cards till 5 lakh limit, is a major boost for the MSME sector. The expansion of the Fund of Funds for Startups with an additional INR 10,000 crore will encourage innovation and entrepreneurship at scale.
Another two important areas that demand special mention are the programmes for manufacturing and the skilling of the future workforce. The introduction of the National Manufacturing Mission to support the MSMEs through comprehensive policy backing and a detailed framework will further pave the way for us to become a global manufacturing hub.
The Launch of National centres of excellence for skilling, and Atal Tinkering Labs in government schools to encourage curiosity, innovation, and scientific temper indicates that the future of the country will be prepped and equipped with the right skills to take over.
The significant reduction in personal income tax remains the obvious highlight, as it will leave more disposable income in the hands of individuals. This is expected to boost consumption, particularly benefiting MSMEs and consumer-driven sectors, driving overall economic momentum.”
Additionally, the continued emphasis on infrastructure development, job creation, and export growth aligns with the broader vision of a more robust economy, which will further benefit the retail landscape. The introduction of reforms in taxation and regulations paves the way for ease of doing business, which is crucial for retail players. Overall, the budget’s balanced approach to fiscal consolidation and consumption growth sets a positive tone for the retail sector and the broader economy, laying the foundation for sustainable growth in the years ahead.”
Ms. Shriti Malhotra, Executive Chairman, Quest Retail – The Body Shop
“The increase in the income tax exemption limit to ₹12 lakh is a decisive step toward boosting urban consumption, allowing middle-class households greater financial flexibility and spending power. Additionally Atal Tinkering Labs and the expansion of skilling programs will empower the workforce of tomorrow, while the inclusion of gig workers in social security schemes provides much-needed recognition and stability for this crucial segment of the new-age economy. However, to truly unlock the full potential of India’s dynamic retail sector, we look forward to a structured National Retail Policy that streamlines compliance, supports omnichannel growth, and fosters sustainable employment opportunities.”
Mr. Suvendu Sahu, Group CFO & CTO, Quest Retail – The Body Shop
“The Union Budget 2025-26 takes notable steps toward strengthening consumer spending and ease of doing business, but it is little short on Government spending which is critical for urban/rural consumption and GDP growth.
The rationalising of tax structures, especially in Custom Tariff and limitations on cess and surcharge not only simplify trade but also reinforce India’s position as a global manufacturing hub under ‘Make in India’. At the same time simplification of TDS and TCS provision will significantly reduce compliance burdens for companies while fostering transparency and trust in the tax framework. This is particularly relevant for industries like beauty and personal care, where a stable, consistent and moderate tax environment can accelerate domestic production, investment, and job creation. By ensuring regulatory efficiency and a conducive environment for businesses, these reforms will strengthen India’s competitiveness in the global market.
We look forward to further policy measures including the new Income Tax Bill as announced by Hon’ble FM.”
Mr. Jigar Kirtibhai Patel, Managing Director of G3+ Fashion
“The Union Budget 2025 offers a unique preposition for the growth of Indian MSMEs and job creation. It is a forward looking perspective to support Indian MSMEs is a commendable initiative as these businesses account for over 45% of the country’s total exports. The budget positions Indian MSMEs with enhanced scalability prospects, technological upgradation, capital accessibility, investment and turnover growth — contributing towards their long-term success. As MSMEs grow, they will also provide millions of new employment opportunities for Indian youth, directly impacting India’s per capita GDP going forward, helping to meet the country’s target to become a developed nation by 2047.”
Mr. Achint Setia, CEO Snapdeal
“This budget is welcome news for crores of Indians in the middle and lower income brackets. By leaving more money in their hands and encouraging savings and investments, the budget is likely to add a strong push to retail consumption and economic growth.”
Shobhit Singh, MD and CEO, Stone Sapphire India Pvt Ltd (SSIPL):
“The Union Budget 2025 is a good hope for most sectors, such as toys, stationery, homeware, sports, and exports. What we are excited about is the reduction in GST on toys from 28% to 18%, which will make toys cheaper and encourage more domestic manufacturing. The government’s move to further build on the National Action Plan for Toys will help India become a global destination for toys. Clusters, skills, and a manufacturing ecosystem will ensure that India produces quality, innovative, and sustainable toys that reflect the ‘Made in India’ brand.”.
The government’s drive on ‘Make in India’ initiatives is one of the measures that would not only encourage and boost local productions but also enable the country to reduce imports dependence. We expected more focus and investment in sports and grassroots level promotion of sports in India, eyeing the upcoming trend and adaption of competitive sports in the country. It would have been huge for the growth of the sector. On the other hand, Increased capital investments in education or skill development exercises will spur educational stationery markets. We are keen to see the detailed action plan for skill development and whether it is directed to key sectors, effectively utilizing our existing large manpower and solving the need of efficient human capital in SME and MSMEs.
We also see the government’s efforts to increase the purchasing power of the middle class through tax relief as an important facilitator for consumer demand in all sectors. This is expected to redirect disposable income towards genuine quality and homegrown premium products, a favourable situation for our homeware, kitchenware and lifestyle brands. The steps to enhance exports and enhance India’s position in global supply chains might further benefit sectors that have been traditionally a little slower in exports such as toys, stationery, homeware, and sports goods. We are keen to learn more on this, but overall, this budget looks like a positive milestone for the growth and development of these sectors in India.”