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In Focus

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Diipa Büller-Khosla’s indē wild launches in U.S. with Sephora partnership

indē wild, the widely popular beauty brand built on the philosophy of Ayurvedistry™ and co-founded by entrepreneur-influencer Diipa Büller-Khosla, today announced its official launch...

Levi’s®brings Behind Every Original campaign to India with global ambassador Alia Bhatt

In Focus
Denim major Levi’s® today launched its 2026 global campaign, ‘Behind Every Original’ in India, starring global brand ambassador Alia Bhatt. For over 150 years, Levi’s® has...

TechnoSport appoints Achal Sharma as CTO to drive digital transformation

Appointments
Activewear brand TechnoSport today announced the appointment of Achal Sharma as Chief Technology Officer (CTO), effective immediately. In this strategic role, Sharma will lead...

Himanshu Sharma Joins G&R Group as Business Head – Retail Operations

Appointments
Retail industry professional Himanshu Sharma has joined G&R Group as Business Head – Retail Operations, where he will lead retail operations across the group’s...

Rajesh Narkar and Louis Coucke Launch Confluxe to Help Global Fashion Brands Enter India; Raise $1.6M Pre-Seed Funding

Apparel
As global fashion brands increasingly look to India as their next major growth market, two industry veterans—Rajesh Narkar, former executive at Myntra and AJIO,...

Surat-based Ajmera Fashion Limited plans SME IPO

Apparel
Ajmera Fashion Limited, a Surat-based ethnic fashion brand is preparing to step into the public markets with a proposed Initial Public Offering (IPO). This...

Fashion’s Next Decade: Fireside chat with Timo Karanko & Anna Johansson

In Focus
Timo Karanko, Global Apparel Leader, and Anna K. Johansson, Change Management Director at TAM Retail Sweden, come together in a fireside chat to explore...

Fashion Pro

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IBoF PRO

Next-Gen Wardrobes: Decoding the Rs 3.6 Trillion Future of Indian Kidswear

The Knowledge Company’s projections show boys’ kidswear rising from...
IBoF PRO

Kidswear 2026: Versatile nostalgia meets sustainable comfort

As kidswear enters A/W 26/27, the market is being...
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Leadership Moves

Appointments

TechnoSport appoints Achal Sharma as CTO to drive digital transformation

Activewear brand TechnoSport today announced the appointment of Achal...
Appointments

Himanshu Sharma Joins G&R Group as Business Head – Retail Operations

Retail industry professional Himanshu Sharma has joined G&R Group...
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IBoF Studio

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Must Read

Rareism launches ‘Women Who Move the Machine’ campaign for International Women’s Day

Rareism, the womenswear label of The House of Rare, has released a campaign...

De Beers Group partners with Abhishek Sharma to champion natural diamonds in India

De Beers Group, the world’s leading diamond company, today announced its association with...

Bioderma partners with Sonakshi Sinha to champion clinically proven skincare over viral trends

In a beauty landscape increasingly shaped by viral routines and endless product recommendations,...

Books

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Sustainability

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Research

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Technology

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Store Launch

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Suta opens first international store in Mauritius

Suta, the homegrown Indian fashion brand known for its handcrafted sarees and artisanal apparel, has crossed its first international border. The label, founded in...

Marketing

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Levi’s®brings Behind Every Original campaign to India with global ambassador Alia Bhatt

Denim major Levi’s® today launched its 2026 global campaign, ‘Behind Every Original’ in India, starring global brand ambassador Alia Bhatt. For over 150 years, Levi’s® has...

New Collection

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Accessories

Messika marks 20 years with the sculptural Moderniste collection

Luxury jewellery house Messika has launched Moderniste,...
Apparel

Ray – ethnic’s Tarang collection brings fluid poetry to festive dressing

Ray - ethnic, the contemporary Indian ethnic...
Apparel

Clovia unveils new shapewear collection

Clovia, India's leading lingerie and personal care...
Footwear

The Bear House enters footwear segment

Homegrown menswear brand The Bear House has...

Sustainability

Aditya Birla Fashion ranked India’s #1 and World’s #3 most sustainable retailer

Aditya Birla Fashion continues to solidify its position as a global leader in sustainable business practices. In the latest S&P Global Corporate Sustainability Assessment...
In Focus

Archroma introduces next-gen solutions for sustainable denim manufacturing

Specialty chemicals major Archroma made its debut at Denimsandjeans...
Must Read

Allen Solly wins PETA India’s 2025 Vegan Fashion Award for best vegan handbags

Allen Solly, from the house of Aditya Birla Lifestyle...
In Focus

Birla Cellulose and Circulose announce cooperation agreement to advance circular textiles

Birla Cellulose, a global leader in sustainable viscose fibre,...
In Focus

Sustainability matters, but price still rules for India’s urban shoppers: Study

A new study by Great Lakes Institute of Management,...