REGISTER NOW

In Focus

Reliance Brands Opens 100th India Sunglass Hut at Model Town, Jalandhar

Reliance Brands Limited (RBL), which acquired the India franchise rights for premium eyewear retailer Sunglass Hut in 2022, has marked a major milestone with...

Pepe Jeans India appoints Rajesh Kumar as Director of Design

Pepe Jeans India Limited has appointed Rajesh Kumar as its new Director of Design, as officially announced by the company via LinkedIn. A seasoned...

D2C fashion brand MyDesignation raises Rs 40 cr in Series A funding

MyDesignation, a design and innovation-led, direct-to-consumer (D2C) fashion brand, has raised Rs 40 crore in its Series A funding round led by RPSG Capital...

New York-based jewellery brand Verlas launches in India

Verlas, a New York–born fine jewellery brand, today announced the launch of its India operations, bringing design-led and modern lab-grown diamond jewellery to one...

Jewel Souk opens in Nexus Elante, Chandigarh

Strengthening its focus on curated retail environments and category-led experiences, Nexus Select Malls has unveiled Jewel Souk at Nexus Elante, Chandigarh — a dedicated jewellery destination...

Cava Athleisure debuts first physical store in Bengaluru

D2C athleisure brand Cava Athleisure has officially expanded into physical retail with the opening of its first flagship store at Orion Mall, Rajajinagar, Bengaluru....

Clog London expands to Western India with new store in Gandhidham

Homegrown lifestyle brand Clog London has announced the opening of its new exclusive store in Gandhidham, marking its entry into Western India. Spread across approximately 1,100...

Fashion Pro

Brand Strategy India: Cultural Resonance Becomes the New Competitive Edge

As India’s consumer landscape rapidly diversifies, cultural relevance is...

Indian Retail Goes Global: From Diaspora Retail to Real Global Retail Footprints

Mapping the movement of Indian fashion and lifestyle brands...

Leadership Moves

Pepe Jeans India appoints Rajesh Kumar as Director of Design

Pepe Jeans India Limited has appointed Rajesh Kumar as...

Palmonas appoints Ex-CaratLane exec Prashant Lele as VP of Finance

Palmonas, the fast-growing direct-to-consumer (D2C) jewellery brand, has appointed...
spot_img
spot_img

IBoF Studio

spot_img
spot_img
spot_img
spot_img
spot_img
spot_img
spot_img

Must Read

Surya Brasil accelerates India expansion; launches new hair care range

Surya Brasil, the Brazilian clean beauty brand known globally for its natural henna-based...

Fabindia celebrates Chikankari in its Spring 2026 campaign The Song of Spring

Fabindia, India’s leading lifestyle brand, has announced the launch of Spring 2026 campaign,...

Aurelia unveils HameshaTrending Spring-Summer campaign ft. Ananya Panday

Women's ethnicwear brand Aurelia from the house of Aditya Birla Fashion and Retail...

Books

Sustainability

Research

Technology

Store Launch

Reliance Brands Opens 100th India Sunglass Hut at Model Town, Jalandhar

Reliance Brands Limited (RBL), which acquired the India franchise rights for premium eyewear retailer Sunglass Hut in 2022, has marked a major milestone with...

Marketing

Reebok names Olympic shooter Manu Bhaker brand ambassador for India

Reebok today announced Olympic shooter Manu Bhaker as its brand ambassador in India. The partnership brings together Reebok’s training-first philosophy with one of the...

New Collection

Surya Brasil accelerates India expansion; launches new hair care range

Surya Brasil, the Brazilian clean beauty brand...

Blissclub expands into menswear

Blissclub, an Indian movement-first apparel brand for...

Libas forays into fragrance market with debut perfume range

Libas, India’s leading ultrafast fashion brand, has...

Forever New unveils February collection ‘Moment to Bloom’

Forever New has launched its February 2026...

Sustainability

Aditya Birla Fashion ranked India’s #1 and World’s #3 most sustainable retailer

Aditya Birla Fashion continues to solidify its position as a global leader in sustainable business practices. In the latest S&P Global Corporate Sustainability Assessment...

Archroma introduces next-gen solutions for sustainable denim manufacturing

Specialty chemicals major Archroma made its debut at Denimsandjeans...

Birla Cellulose and Circulose announce cooperation agreement to advance circular textiles

Birla Cellulose, a global leader in sustainable viscose fibre,...