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Wrogn posts 40% Q1 growth, eyes Rs 600 Cr GMV and 100+ stores by FY27

Press Release -
Youth fashion brand Wrogn has started FY27 on a strong footing, posting Rs 125 crore in Q1 gross merchandise value (GMV) on the back...

Miraggio opens its second store at Inorbit Mall, Navi Mumbai

Accessories
Handbag and accessories brand Miraggio has opened its second store at Inorbit Mall in Vashi, its first location in the Mumbai Metropolitan Region. The...

Hand-Lasted, Homegrown: How Gully Labs Is Rewriting India’s Sneaker Playbook

In Conversation
When Arjun Singh returned from Australia in 2023, he looked at India’s booming sneaker culture and noticed something is missing. Singh noticed the desire...

The House of Rare names Sorav Arora as Chief Growth Officer

Appointments
Fashion and lifestyle brand The House of Rare has appointed Sorav Arora as its new Chief Growth Officer, effective September 2026. Based in Bengaluru,...

Tommy Hilfiger debuts D2C digital storefront in India

Apparel
Tommy Hilfiger has officially launched its own direct-to-consumer digital platform in India, in.tommy.com, marking a major step in the brand's e-commerce strategy in the...

Luxury fashion retailer Sparsh India Couture appoints Neelaksh Dhir as CEO

Appointments
Fashion retail industry veteran Neelaksh Dhir has been appointed as Chief Executive Officer of Sparsh India Couture, an Indian luxury retailer known for operating...

Lifestyle signs 24,000-sq. ft. anchor store at Bhumika Realty’s The Icon, Faridabad

Apparel
Bhumika Realty, the real estate arm of Bhumika Group, has announced the signing of Lifestyle for a 24,000 sq. ft. anchor store at The...

Fashion Pro

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Apparel

Pujo euphoria begins: Style Baazar puts fashion on the record with the world’s largest wardrobe

A 52-ft-wide, 25-ft-high fashion wardrobe gives Style Baazar a...
IBoF PRO

The Trent Fashion Machine: How Zudio Changed the Rules of Scale

From Westside’s integrated fashion platform to Zudio’s mass-market engine,...
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Leadership Moves

Appointments

The House of Rare names Sorav Arora as Chief Growth Officer

Fashion and lifestyle brand The House of Rare has...
Appointments

Luxury fashion retailer Sparsh India Couture appoints Neelaksh Dhir as CEO

Fashion retail industry veteran Neelaksh Dhir has been appointed...
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IBoF Studio

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Must Read

VERO MODA ropes in Aditi Rao Hydari as face of A/W 2026 campaign

Womenswear label VERO MODA has announced actor Aditi Rao Hydari as the face...

Liberty Shoes unveils AW 2026 campaign Chalo Apni Chaal

Liberty Shoes Limited has launched a new campaign for its Autumn-Winter 2026 collection...

Charlotte Tilbury launches 3-in-1 lip tint in India, expands Pillow Talk range

Charlotte Tilbury Beauty is expanding its Pillow Talk line with the launch of...

Leaders' Lens

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Sustainability

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Research

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Technology

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Store Launch

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Miraggio opens its second store at Inorbit Mall, Navi Mumbai

Handbag and accessories brand Miraggio has opened its second store at Inorbit Mall in Vashi, its first location in the Mumbai Metropolitan Region. The...

Marketing

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VERO MODA ropes in Aditi Rao Hydari as face of A/W 2026 campaign

Womenswear label VERO MODA has announced actor Aditi Rao Hydari as the face of its Autumn/Winter 2026 campaign, in a move the brand says...

New Collection

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Apparel

UNIQLO unveils Fall/Winter 2026 collection

Global apparel retailer UNIQLO today announced the...
Beauty

Charlotte Tilbury launches 3-in-1 lip tint in India, expands Pillow Talk range

Charlotte Tilbury Beauty is expanding its Pillow...
Apparel

Max Fashion unveils Festive 2026 collection curated by Kalki Koechlin

Max Fashion has launched its Festive 2026...
Footwear

Rosso Brunello launches AW26 edit with Weave and Buckle Up collections

Italian footwear label Rosso Brunello has unveiled...

Sustainability

The Bear House launches Bear Neo, a denim line that uses 90% less water

D2C menswear brand The Bear House is challenging the conventional way denim is made with the launch of Bear Neo, a new-generation denim collection...