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Sabhyata deepens New Delhi presence with new store, eyes 150 outlets by 2026

IMAGES Business of Fashion Bureau -
Sabhyata, one of India's leading ethnic wear brands, has opened a new store at DLF Midtown Plaza, Moti Nagar, New Delhi. Located on the...

Juliet Apparels turns 50, targets 100 EBOs by 2027

Apparel
Juliet Apparels, a legacy women’s fashion brand established in 1976, marks its golden jubilee with an ambitious expansion strategy, aiming to scale its retail...

Apparel Group names Triptii Dimri as brand ambassador for Victoria’s Secret India

In Focus
Apparel Group, a leading global fashion and lifestyle retail conglomerate, today announced the appointment of Triptii Dimri as the first Brand Ambassador for Victoria’s...

Ajmal expands India retail footprint with Shoppers Stop partnership

Accessories
Ajmal, a 75-year-old fragrance company, has entered into a retail partnership with Shoppers Stop, making its perfumes available across select locations of the lifestyle...

Off-White marks India debut with inaugural flagship store in Bengaluru

Apparel
Global luxury streetwear label Off-White has officially entered the Indian market with the opening of its first flagship store in Bengaluru. The launch was...

KELME steps into India with a high-performance playbook and global legacy

In Conversation
Spanish sportswear brand KELME enters India, blending global performance legacy, innovation, and ambitious retail expansion to tap a rapidly evolving sports market. “Our goal is...

Myntra names Alia Bhatt as brand ambassador for Myntra and Myntra Beauty

In Focus
Myntra today announced global icon and acclaimed actor, Alia Bhatt as the new face of Myntra and Myntra Beauty. Known for her broad cultural...

Fashion Pro

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IBoF PRO

India 2030: The Fabric & Fibre Growth Frontier

India’s textiles sector provides employment to over ~45 Mn...
IBoF PRO

India Goes Global: From diaspora retail to global fashion footprints

For much of modern history, the international presence of...
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Leadership Moves

Appointments

Myntra elevates Bindiya Bhatt to VP – International Brands & Omnichannel

Myntra, one of India's leading fashion e-commerce platforms, has...
Appointments

Citykart onboards Rohit Goyal as Chief Financial Officer

Citykart, one of India’s leading value fashion retailers, today...
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Must Read

Snitch expands into grooming segment with Reserve collection

Snitch, India’s fastest-growing men’s fashion brand, is expanding its presence in the grooming...

Bata India rolls out Everyday Essentials campaign featuring Taapsee Pannu

Bata India is set to launch its latest campaign, 'Everyday Essentials. Reinvented,' bringing...

Snitch partners with Bengaluru restaurant PHURR to launch a streetwear capsule drop

D2C menswear label Snitch today announced its partnership with Bengaluru restaurant PHURR to...

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Store Launch

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Sabhyata deepens New Delhi presence with new store, eyes 150 outlets by 2026

Sabhyata, one of India's leading ethnic wear brands, has opened a new store at DLF Midtown Plaza, Moti Nagar, New Delhi. Located on the...

Marketing

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Bata India rolls out Everyday Essentials campaign featuring Taapsee Pannu

Bata India is set to launch its latest campaign, 'Everyday Essentials. Reinvented,' bringing renewed focus to open footwear, an enduring staple in Indian wardrobes....

New Collection

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Accessories

Snitch expands into grooming segment with Reserve collection

Snitch, India’s fastest-growing men’s fashion brand, is...
Apparel

Snitch partners with Bengaluru restaurant PHURR to launch a streetwear capsule drop

D2C menswear label Snitch today announced its...
Accessories

P. N. Gadgil & Sons opens new store in Pune; launches 9KT gifting collection

Pune-based jewellery retailer P. N. Gadgil &...
Apparel

Blissclub expands product portfolio with the launch of in-built bra tops, EverFlow & Korean pants

Blissclub, India’s movement-first apparel brand for women,...

Sustainability

Archroma to present sustainable textile innovations at Saigontex 2026

Archroma, a global leader in specialty chemicals towards sustainable solutions, today announced its participation in SaigonTex 2026, Vietnam’s largest and most influential textile and...
In Focus

Aditya Birla Fashion ranked India’s #1 and World’s #3 most sustainable retailer

Aditya Birla Fashion continues to solidify its position as...
In Focus

Archroma introduces next-gen solutions for sustainable denim manufacturing

Specialty chemicals major Archroma made its debut at Denimsandjeans...
Must Read

Allen Solly wins PETA India’s 2025 Vegan Fashion Award for best vegan handbags

Allen Solly, from the house of Aditya Birla Lifestyle...
In Focus

Birla Cellulose and Circulose announce cooperation agreement to advance circular textiles

Birla Cellulose, a global leader in sustainable viscose fibre,...