Tuesday, March 18, 2025

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Pantaloons set to revamp select stores nationwide, new design to aid shopper discovery

Fashion retailer Pantaloons, part of Aditya Birla Fashion and Retail Ltd, has unveiled its newly transformed store at Vasundhara Mall, Patna. Spanning 27,000 sq. ft., the store features a contemporary layout with curated aisles, eye-catching displays and refreshed design, offering an elevated shopping experience.

This is the first Pantaloons store in Patna to undergo this exciting transformation, as part of the brand’s larger revamp initiative across select stores nationwide. The revamped store is designed to help shoppers discover fashion and complete their entire ensemble in one destination—from the latest trends hot off the runway to a special touch of accessories, colour cosmetics, and fragrances.

Speaking on the occasion, Sangeeta Tanwani, CEO, Pantaloons & Style Up said“We are excited to introduce an enhanced shopping experience for our customers in Patna. This grand re-opening reflects our commitment to delivering elevated and stylish fashion to our consumers that is inspiring and engaging. Our vision for Pantaloons is to be a styling destination for the city’s fashion-forward audience.”

Adding to the excitement of the launch, Pantaloons created a citywide buzz with mannequin teasers placed at key locations across Patna, sparking curiosity and conversations among locals. This unique pre-launch activity culminated in the grand reveal of the new store, further building anticipation ahead of its opening.

With more than 27 remarkable years in the fashion industry, Pantaloons has carefully crafted this store to provide an elevated and engaging shopping experiences.

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