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Cotton Council International forges stronger India-U.S. cotton trade relations

A Cotton Council International (CCI) led media roundtable promoted strategic India-U.S. textile trade partnerships, emphasizing U.S. cotton as the preferred choice for Indian spinners. Held on June 19, a three-part event titled “COTTON USA™: Weaving Threads of Unity between the U.S. Cotton and Indian Textile Industry” also delved deeper into this partnership.

“India’s textile industry is projected to grow to $350 billion by 2025, and as India is a key market for U.S. cotton, there is substantial opportunity to expand our cooperation,” said Bruce Atherley, CCI Executive Director. “Our discussions today emphasized the strategic importance of this partnership in driving sustainable  practices and economic growth in both countries.”

The COTTON USA™ event included meetings with U.S. Embassy personnel and discussions with top Indian textile manufacturers, the U.S. Cotton Trust Protocol®, Supima, and other global cotton supply chain leaders. A high-level panel discussion also addressed “Celebrating Women’s Influence in the Fashion and Textile Industry.”

India’s textile exports grew by 6.91% year-on-year in March, but achieving the $100 billion target by 2030 will require robust international trade pathways. The discussions highlighted opportunities for synergy between U.S. cotton and Indian stakeholders, aiming to create an efficient and profitable partnership.

“India’s impressive textile manufacturing ecosystem is energized with expansion opportunities, and we at  Supima are excited about the partnership prospects that can arise out of this growing industry,” said Marc Lewkowitz, President & CEO, Supima. “The increasing demand for premium quality verifiable SUPIMA® cotton highlights the need for scaling production to meet global needs.” 

Peush Narang, CCI’s program representative in India and Sri Lanka, added, “Our valuable partnership with  the Indian textile industry will propel both industries; by using U.S. cotton, Indian textile manufacturers can  not only meet global quality standards but also enhance their competitive edge in the international market. Indian textile manufacturers are using high quality U.S. cotton fiber to create beautiful garments. And by using U.S. cotton, they also receive benefits of the entire COTTON USAexperienceincluding full  traceability of the supply chain, the unique COTTON USA SOLUTIONS® technical servicing program, and a  package of services, data and intelligencewhich no other cotton can provide.”

Cotton Council International (CCI) is a non-profit trade association promoting U.S. cotton fiber and manufactured cotton products in over 50 countries under the COTTON USA™ trademark.

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