Swedish design-led watch brand Daniel Wellington has announced Bollywood actress Sharvari as its new Brand Ambassador in India, marking a fresh chapter for the company in one of its key growth markets.
The partnership is built around a shared philosophy of versatility and timeless style. Daniel Wellington, known for its clean Scandinavian design language, has built its identity on understated elegance and effortless versatility, with pieces designed to complement a range of occasions and personal styles. The brand said Sharvari’s image as a confident, youthful and effortlessly modern face of a new generation of Indian talent made her a natural fit.
The move comes as Daniel Wellington enters a new phase of growth in India following its acquisition by Timex Group, with the company signalling a renewed focus on strengthening its presence in the country.
Speaking on the announcement, Deepak Chhabra, Timex Group said, “We are delighted to welcome Sharvari to the Daniel Wellington family. India is an increasingly important market for Daniel Wellington, and as we continue to build the brand here, we wanted a brand ambassador who reflects the confidence and individuality of today’s consumer. Sharvari brings a refreshing authenticity that aligns naturally with Daniel Wellington’s design philosophy. We’re excited about building the brand together, not just through campaigns, but by becoming part of everyday style conversations.”
Sharvari also shared her thoughts on the collaboration: “I’ve always believed that great style doesn’t have to be loud. It’s often the little details that complete a look, and that’s exactly what I love about Daniel Wellington. The brand feels effortless, modern and easy to make your own, which is why this partnership feels so natural. It’s a brand I’ve genuinely admired, and I’m looking forward to creating some truly memorable moments together.”
With Sharvari now fronting the brand, Daniel Wellington said it aims to deepen its cultural relevance in India and inspire a new generation of consumers to embrace timeless, everyday style.
