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Snitch embraces sustainability: Introduces Relove for preloved fashion

Snitch, a prominent men’s fashion brand, has announced its collaboration with Relove, a pioneering platform in sustainable fashion. This strategic partnership highlights Snitch’s dedication to sustainability while providing customers with the opportunity to purchase authenticated preloved Snitch items at substantial discounts and sell their own preloved Snitch products.

The seamless integration of Relove onto Snitch’s platform ensures a user-friendly experience for customers. With a simple visit to the Snitch website, customers can browse, sell, and purchase preloved items, each verified for quality. This initiative not only delivers exceptional value but also actively contributes to waste reduction, aligning with broader environmental conservation objectives. In the past two years, Snitch has saved 3 million litres of water by keeping its products in circulation, thereby preventing them from entering landfills.

The fashion industry’s significant carbon footprint, responsible for 10% of global emissions, remains a pressing concern. Through the resale of each garment, Snitch aids in saving six times its weight in CO2, significantly reducing the fashion industry’s environmental impact. Moreover, this initiative empowers customers to retain cherished pieces while finding new homes for those they no longer wear, promoting sustainable fashion and a mindful approach to consumption.

“The Integration of Relove epitomizes our steadfast commitment to sustainable fashion. We believe in offering our customers stylish and high-quality clothing and the opportunity to make eco-conscious choices. By integrating Relove, we are empowering our customers to contribute to a more sustainable future. This initiative allows them to enjoy their favourite Snitch styles while supporting environmental conservation,” Siddharth Dungarwal, Founder & CEO of Snitch said.

This initiative aims to cultivate a community of conscious consumers who prioritize quality, style, and sustainability. Snitch invites all its customers to join this journey towards a more eco-friendly and responsible fashion industry.

Snitch, founded in 2020, offers fashion-forward clothing for the modern man, drawing inspiration from global trends. With its unconventional style ethos, Snitch disrupted the market by appearing on Shark Tank India Season 2 and securing an All Shark Deal. The brand recently raised Rs 110 crore in its Series A funding round, solidifying its position in the fashion industry.

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