D’YAVOL X, the luxury streetwear brand co-founded by Shah Rukh Khan, Aryan Khan, Leti Blagoeva, and Bunty Singh, made its international debut at The Pierre Hotel in New York. The fashion show showcased select pieces from previous sold-out collections and previewed the brand’s upcoming X-3 capsule collection.
Timed to coincide with New York Fashion Week, the event attracted high-net-worth individuals, influencers, and celebrities, including Hofit Golan, Haroon Twins, and Aris Yaeger. D’YAVOL X has gained attention for its limited-quantity ‘drop’ model since its launch in 2023, offering exclusivity to its customers.
“Although we have catered to a global audience from the onset, we are particularly excited to be presenting our first showcase in New York,” said Aryan Khan. “Our upcoming collection embodies the spirit of experimentation, whilst retaining a strong core focus on excellence in materials and tailoring.”
D’YAVOL X’s next collection will be released in November and will be available exclusively through the brand’s website, www.dyavolx.com.
Shah Rukh Khan added, “D’YAVOL X was conceived to push the limits of fashion, and debuting in New York marks an exciting new chapter in our journey.”
The New York debut sets the tone for the brand’s continued growth, with more global showcases on the horizon.
