Sunder Balasubramanian, Chief Marketing Officer of fashion e-commerce platform Myntra, is stepping down from his role after close to four years at the company, he said in a LinkedIn post on Tuesday. He described this week as his last at the Flipkart-owned retailer, where he joined in November 2022.
“I’m proud of what we built together – the problems we chose to tackle, the culture of ownership we nurtured, and the drive to keep pushing further every year. But more importantly, there is much to be grateful and thankful for. I’ve had the privilege of working alongside an incredible leadership team whose guidance, trust, and belief in bold ideas shaped so much of what we built together,” Balasubramanian wrote, reflecting on his time at Myntra.
A career across FMCG, streaming and e-commerce
Balasubramanian’s career spans more than two decades across advertising, consumer goods, media and online retail.
He began in advertising, working as an account executive at Goldwire Communications (2000-2001) and later as a senior account executive at McCann Worldgroup (2001-2003). After completing his MBA at the Indian School of Business (2003-2004), he joined Colgate-Palmolive, where he spent over 13 years. He rose from District Manager in 2005 through roles in direct trade, shopper development and brand management, eventually becoming Category Head for Toothpaste Marketing, a position he held until January 2019.
He then moved to Disney+Hotstar as Head of Marketing, a role he held from February 2019 to April 2021. He next relocated to Seoul as Head of International Marketing at e-commerce major Coupang from June 2021 to November 2022, before returning to India to take charge of marketing at Myntra.
Besides his corporate roles, Balasubramanian serves on the board of MMA India, the Mobile Marketing Association’s India chapter. He holds a B.Com from Loyola College.
No successor has been announced by the company so far.
