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ASICS SportStyle launches GEL-QUANTUM 360™ VIII sneaker

ASICS SportStyle has unveiled its latest addition to the lineup with the launch of the GEL-QUANTUM 360™ VIII sneaker. Engineered to cater to the demands of active lifestyles and urban exploration, this new release integrates advanced technologies for enhanced comfort.

Drawing inspiration from natural forms and interlocking structures, the design of the GEL-QUANTUM 360™ VIII incorporates 5D print details mirroring ergonomic shapes found in nature, adding depth and complexity to its aesthetic.

Key to its construction is the utilization of cutting-edge technologies such as DIVISION SPACE™ cushioning in the midsole, aimed at reducing the overall weight of the shoe while providing superior impact absorption. Additionally, the inclusion of FF BLAST™ BIO cushioning, made with at least 20% biomass, underscores ASICS’ commitment to sustainability by minimizing waste and enhancing durability.

The GEL-QUANTUM 360™ VIII sneaker is now available for purchase online at the ASICS SportStyle website and select stores for ₹13,999.

ASICS, derived from the Latin phrase “Anima Sana In Corpore Sano” meaning “A Sound Mind in a Sound Body,” was founded in 1949 by Kihachiro Onitsuka. Today, the brand is renowned for its innovative designs and is a leading manufacturer of running shoes, sports footwear, apparel, and accessories. It currently operates 104 stores across India.

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