Culture Circle, an authenticated marketplace for hype and luxury fashion and a defining name in luxury resale India, today announced it has recorded Rs 153 crore in gross merchandise value (GMV) for the financial year 2025–26, marking a significant milestone in its growth trajectory within the resale market.
The platform, which operates as a marketplace aggregator connecting buyers with independent reseller partners, generates revenue through technology, authentication and facilitative fees. Culture Circle has now set an ambitious target of Rs 1,000 crore in annual recurring revenue by FY27.
Culture Circle has become the first platform in the world to offer dual authentication in partnership with CheckCheck, the globally recognized third-party authentication service. Every order shipped through the platform includes an international Certificate of Authenticity for sneakers, and luxury buyers can verify their purchase instantly.
The company’s catalogue spans more than 2.5 million listings across sneakers, streetwear, handbags, watches, perfumes, beauty products and collectibles. With over 25,000 verified positive reviews across platforms, every transaction is backed with a guaranteed lowest price and a no-questions-asked money-back policy.
Currently, the company operates physical retail locations in Vasant Kunj (Delhi), Banjara Hills (Hyderabad) and Kopa Mall (Pune), with plans to open four stores in the UAE by the end of 2026. The platform serves more than five million monthly active users and hosts over 7,000 verified sellers. It is backed by Ritesh Agarwal, Founder of OYO as one of its investors.
Devansh, Co-founder of Culture Circle, said: “Reaching ₹153 crore GMV in FY26 represents a major milestone, but we are only getting started. Our focus remains on building the trust layer for luxury and hype fashion in India. Authenticity is not simply a feature for us—it is the entire product.”
Ackshay, Co-founder of Culture Circle, added: “For sneakerheads and luxury buyers in India, the greatest concern has always been counterfeits. We have eliminated that fear. Dual authentication, guaranteed lowest prices and a money-back policy – we questioned why no one had done this before us, so we built it ourselves.”
