VIRGIO, India’s rising trend-led sustainable fashion brand, is accelerating its offline expansion with the opening of five new stores across key retail hubs in Surat, Malad (Mumbai), Navi Mumbai, Bengaluru, and Ahmedabad. The openings mark a significant leap in the brand’s retail journey.
Each store is designed to reflect the brand’s identity: trend-first design, capsule-driven curation, and a retail experience that feels more like a cultural drop than a conventional transaction.
The stores translate VIRGIO’s aesthetic into space – clean, modern layouts; intuitive visual merchandising; lighting designed to flatter; and a runway-meets-internet design language that feels current, personal, and instantly recognizable.
Reflecting on the growth, Amar Nagaram, Co-Founder, VIRGIO, said, “At VIRGIO, we’ve always believed that fashion can be both expressive and responsible. Reaching five stores is a meaningful milestone for us at VIRGIO. It reflects the growing resonance of our vision for conscious, inclusive fashion. We’re excited to build on this foundation and continue expanding into new cities in the months ahead. This isn’t just about growing our presence; it’s about strengthening a movement toward fashion that cares.”
Marking its second anniversary, the brand continues to deepen its sustainability-led ecosystem and broaden its community of conscious shoppers. Across all stores, customers can explore the full spectrum of VIRGIO offerings, including:
- Core Collections: Everyday wardrobe staples built for repeat wear, easy styling, and long-term value.
- Marquee Drops: Capsule collections inspired by global trends, cultural cues, and of-the-moment fashion.
- Beyond The Curve: A size-inclusive line co-created with Anjali Anand, designed for sizes above 2XL.
- Amodira: VIRGIO’s new artisanal fragrance line, expanding the brand’s sensorial world beyond apparel.
Store Locations:
- Bengaluru: M5 ECity Mall, Electronic City
- Navi Mumbai: G-32, Inorbit Mall, Vashi
- Mumbai (Malad): FF-117A, Infiniti Mall, Malad West
- Surat: G-11, Avadh Kontina, VIP Road, Vesu
- Ahmedabad: Shop No.1, Abhinit Square, Sindhu Bhavan Road
As the brand builds its next phase of growth, VIRGIO is evaluating new markets, strengthening community-led retail touchpoints, and creating more accessible entryways for customers to experience its sustainability-first approach across India.
