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Madhulika Tiwari, Partner, Retail & Consumer Goods & Parmesh Chopra, Head, Content Writer, The Knowledge Company
Madhulika Tiwari, Partner, Retail & Consumer Goods & Parmesh Chopra, Head, Content Writer, The Knowledge Company
Madhulika Tiwari offers over 20 years of business consulting experience in Retail and Fashion, specialising in strategy, market research, and financial planning. Together, they combine cutting-edge content expertise with deep industry knowledge. Parmesh Chopra is a creative digital content writer skilled in innovative copywriting and UX, with a strong grasp of media trends.

Next-Gen Wardrobes: Decoding the Rs 3.6 Trillion Future of Indian Kidswear

The Knowledge Company’s projections show boys’ kidswear rising from about Rs 41,800 crore in FY2021 to well above Rs 1,60,000 crore by FY2030, while girls’ kidswear climbs from ~Rs 28,100 crore to over Rs 1,90,000 crore across the same period. This expansion reflects both volume growth and gradual premiumisation, as families trade up from purely…

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