Activewear brand TechnoSport has expanded its exclusive brand outlet (EBO) network with the launch of three new stores — its largest outlet yet in Bengaluru and two additional stores in Pune.
Located in Chikkajala Village, the new Bengaluru store spans 3,000 sq. ft., making it the brand’s biggest retail space in India. On the same day, TechnoSport also opened stores in Pune’s Kharadi and Pimple Saudhagar areas. With these openings, the brand’s EBO count has reached 13 across the country.
To mark the Bengaluru store launch, a community marathon was organised by Nation First Citizen Soldiers, attracting over 200 participants. The event included T-shirt distribution, a Zumba warm-up, and a run starting and ending at the store.
The new outlet features a wide range of TechnoSport’s top-selling apparel, including t-shirts, sweatshirts, polos, joggers, shorts, and track pants. The products feature fabric technologies such as DURACOOL+ and TECHNO DRY, offering functions like UPF 50+ sun protection, antimicrobial protection, moisture management, and stretch recovery.
Sunil Jhunjhunwala, Managing Director & Co-Founder, commented: “Opening our biggest store in Bengaluru highlights a pivotal moment in our expansion. Our expansive retail network, across India, plays a crucial role in connecting us directly with our customers, ensuring that innovation and value reach even the most remote corners of the country.”
Puspen Maity, CEO at TechnoSport, added: “The simultaneous launch of three new stores in a single day is a proud achievement for us and reflects our ambitious expansion strategy. With a current footprint of 13 stores and a goal to reach 50 by year-end, we aim to connect with more customers and provide them with unique in-store experiences. Each store is designed not just as a retail outlet, but as an immersive experience point where customers can check out our products firsthand and discover latest innovations and styles.”
TechnoSport brings innovation, inclusivity, and performance – values that drive it to create high-quality, technologically advanced activewear accessible and affordable for every Indian consumer. Its products are thoughtfully crafted to empower people from all walks of life to lead active, confident lives. TechnoSport plans to continue its retail expansion across India in the coming months.
