Streetwear label Chapter 2 Drip, founded by siblings Rhea and Showik Chakraborty in 2024, has opened its first flagship store in Bandra, Mumbai. The store is curated to reflect the brand’s raw, emotional beginnings and its vision of fashion as personal storytelling.
Located in the heart of one of Mumbai’s most vibrant neighborhoods, the store’s design features black and white tiles, curvy clothing racks, and an infectious youthful energy — all elements that channel the brand’s aesthetic and mission.
The Bandra store also introduces Chapter 2 Brew, a cozy in-store coffee nook meant to encourage connection, conversation, and community. “We did not want to just sell clothes. We wanted to build a community of people who have been through tough times and got out of them with stories to tell,” said Rhea Chakraborty.
Rhea describes the store as more than a retail milestone — it’s a physical memory of survival and transformation. “It is raw in emotion but designed with clarity and purpose. It is a space where you can come as you are, and maybe even leave feeling a little more like yourself.”
“Our clothes aren’t meant to impress,” added Showik. “They are meant to express. If it does not start a conversation, it doesn’t belong here.”
Priced between Rs 1,190 to Rs 4,190, Chapter 2 Drip’s pieces are rooted in individuality and self-expression.
Along with the new store, Chapter 2 Drip also retails through its e-commerce website.