Indian beauty retailer Purplle has announced the launch of three new stores across Kerala and Maharashtra, strengthening its offline presence. The new stores are located in Perinthalmanna and Adoor in Kerala, and Badlapur in Maharashtra.
With its wide assortment of cosmetics, skincare, haircare, and beauty essentials, Purplle continues its mission to make high-quality beauty products more accessible, inclusive, and affordable for customers across India.
Purplle already enjoys a strong presence in Kerala, with stores in Kochi, Calicut, Thrissur, Kottayam, Manjeri, and Kottakkal.
This expansion aligns with Purplle’s strategy of deepening its on-ground retail footprint, complementing its online platform. The latest openings cater to the surging demand for curated beauty solutions in tier 2 and 3 cities.
Samiran Sarkar, Head of Business Development & Corporate Real Estate announced the recent openings on LinkedIn. “From the outskirts of Mumbai to the lush heart of Kerala, we continue our journey of delivering beauty without barriers — accessible, addictive and empowering,” he wrote.
Founded in 2012, Purplle has emerged as one of India’s leading online beauty and personal care platforms. The brand offers a wide portfolio of over 1,000 brands, including a robust in-house range.
