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Premium UAE brand My Perfumes Select launches flagship store in Mumbai

My Perfumes Select, UAE’s new-age, premium luxury perfume brand, announces the arrival of its signature line of luxurious fragrances in India with the launch of its one-of-a-kind, exclusive flagship store in Mumbai’s Colaba district, one of the city’s oldest, most famous and preferred tourist and shopping destinations.

My Perfumes Select fragrances are world-renowned for being crafted from the most expensive, exquisite and precious perfume ingredients from around the world. The brand’s commitment to excellence ensures the finest quality of perfumes, unrivalled sillage and longevity. All of their perfumes are Extrait De Parfum, incorporating the highest concentration of perfume oils.

The My Perfumes Select’s stylish Mumbai store introduces customers to a captivating and new-age retail experience that is all at once bold, chic, elegant and immersive. At the store, customers can relax and browse as long as they need to discover, experiment and experience an avant-garde world of perfumes at their convenience. At the heart of the store design lies attention to detail to a luxurious customer experience and a signature retail adventure.

Mustafa Firoz, Managing Director, My Perfumes Group, says, “Mumbai is famously the Maximum City, known for its enduring vibe, discerning taste and appreciation of all things good and pure.  So, it was only natural that we would bring the exclusive My Perfumes Select experience to the people of Mumbai. We’re committed to delivering a premium experience, something that we know citizens of this city have come to expect and appreciate. Our flagship store launch represents our dedication to providing a one-of-a-kind retail experience and the highest quality fragrances to our valued customers. We are looking to build and expand our retail presence in India and are working to establish ourselves as the preferred premium brand for a discerning clientele that truly values quality and craftsmanship.”

With its foray into the Indian market, My Perfumes Select aims to captivate fragrance enthusiasts and connoisseurs alike, offering an unmatched sensory journey and a personal reflection of one’s unique identity through its exquisite range.

In addition to the Mumbai flagship store, My Perfumes Select plans to expand its retail footprint across India and the GCC region. This strategic growth plan demonstrates the brand’s commitment to making its fragrances accessible to a wider, discerning audience, while maintaining its unwavering commitment to luxury.

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