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Pantaloons introduces experiential retail with ‘OnLoop store’ in Bengaluru

Pantaloons, a leading fashion brand under Aditya Birla Fashion and Retail, has introduced its pioneering Pantaloons OnLoop store concept in JP Nagar, Bengaluru. This new store is a tech-savvy, experiential retail space aimed at the modern, young consumer.

Covering an expansive 70,000 sq. ft., Pantaloons OnLoop provides more than just fashion. It offers a diverse array of over 50 fashion brands, including Apparel, Footwear, Watches, Sunglasses, Cosmetics, and Bags. The store features a range of renowned brands like Tasva, Jaypore, and Pantaloons’ exclusive labels such as Rangmanch and Akkriti, along with popular sportswear brands like Puma and Skechers, and more. Additionally, the store hosts the first Coco Leni eyewear outlet in Bengaluru.

This new store enhances the shopping experience with Smart Trial Rooms, an Endless Aisle, and a Customization zone featuring heat transfer technology, embroidered badges, customized bag tags, and more, allowing customers to explore and try on their favorite outfits with ease.

Sangeeta Pendurkar, CEO of Pantaloons, commented on the concept’s launch, stating, “Pantaloons OnLoop is designed as the ultimate lifestyle and fashion destination for the Gen Z audience, offering a shopping experience like no other.”

 

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