India’s celebration economy is redefining occasionwear retail, driven by premiumisation, evolving consumer aspirations, experiential shopping and omnichannel innovation… India’s celebration economy has solidified its position as a macroeconomic resilient driver. Valued at ₹11.56 lakh crore in 2026, the wedding and occasionwear ecosystem represents India’s fourth-largest industry. Macroeconomic Evolution of India’s Celebration Economy Industry forecasts project…



