CaratLane, India’s leading omnichannel jewellery brand, marked its 17th anniversary with the opening of a new 1,400 sq. ft. store on Usman Road in Chennai, one of the country’s most prominent jewellery hubs.
The launch event was attended by Tamil actress and brand associate Kayadu Lohar, who has been closely associated with the brand.
Speaking on the occasion, Saumen Bhaumik, Managing Director, CaratLane, said, “We celebrate our 17th anniversary with the launch of this new format store in Usman Road, the heart of Jewellery in Chennai. We are delighted to announce our association with Kayadu Lohar, one of the rising stars of TN filmdom, as our Brand Ambassador on this momentous occasion. In many ways than one, this day marks a new beginning for Caratlane in TN, which is where everything began!”
Tamil Nadu remains a key market for CaratLane, contributing significantly to its growth. For FY26 (year-to-date till August), the state reported nearly 30% revenue growth compared to the same period last year, with Chennai leading at 33%.
The new store showcases CaratLane’s design-led jewellery across everyday wear, festive, and milestone collections, blending contemporary aesthetics with local sensibilities. The expansion further strengthens the brand’s footprint in South India.
Founded in 2008 as one of India’s earliest online jewellery start-ups, CaratLane became part of Titan in 2016 and has since grown into a leading omni-channel retailer. Today, it operates over 330 stores across India and abroad, offering services such as CaratLane LIVE, Try at Home, and Solitaire Lounges.
