Eyewear brand John Jacobs has partnered with S&N by Shantnu Nikhil, the pret label of couturiers Shantnu and Nikhil, to launch a 32-piece eyewear collection. It is the designers’ first-ever venture into eyewear.
The collection combines John Jacobs’ Italian design sensibilities with S&N’s design language. Titled ‘The Shape of India,’ it draws on Indian leaders whose eyewear became symbols of conviction, intellect and authority, reinterpreting those forms for a new generation.
Design details include the S&N mark on the curve of the frame and metal streak detailing across the temples. S&N’s navy blue and cherry-red tape accents are tucked into the folding hinges.
The range spans eyeglasses and sunglasses in wayfarer, aviator, round and bold square silhouettes. It is designed to move from everyday dressing to occasion wear, including festive outfits and wedding looks. The collection launches in the middle of the festive season.
“Eyewear has been a fascinating extension for us because it allows us to take our design philosophy beyond clothes. We’ve always been drawn to classic shapes, strong silhouettes and the idea of timelessness. With John Jacobs, we wanted to bring that sensibility into eyewear, exploring a certain softness in masculinity and the freedom for people to express themselves in their own way. For us, it’s not just about how a frame looks, but the point of view of the person wearing it,” say Shantnu and Nikhil.
Abhimanyu Mishra, AVP, John Jacobs, said, “At John Jacobs, we’re constantly exploring new ways to push eyewear design forward. With S&N by Shantnu Nikhil, we’re bringing Italian design and Indian couture together in a bold new way. What sets this collaboration apart is the interplay of classic silhouettes, considered materials and signature details, from the S&N motifs to the navy and cherry-red accents. Together, we’ve brought two distinct design perspectives into eyewear, with a shared focus on craftsmanship and a strong design identity.”
The collection is available at www.lenskart.com and all Lenskart retail outlets.
John Jacobs is an eyewear brand that focuses on exacting quality, material innovation and design experimentation.
S&N by Shantnu Nikhil is the Prestige-Prêt extension of Maison Shantnu Nikhil. It is one of India’s fastest-growing bridge-to-luxury brands, with a presence across 10 cities.
