Rupa & Company Limited’s flagship innerwear brands, Macroman M Series and Macrowoman W Series, have launched Socks Sutra, an all-new socks collection designed to blend comfort with bold, expressive style.
Positioned as a “new language of everyday sexiness,” Socks Sutra brings over 100 design-led styles that fuse flair, function, and sensual appeal. With its tagline, “100 ways to sexy feet,” the collection targets Gen Z, millennials, and anyone looking to add personality to their daily wardrobe.
Crafted using breathable fabrics, modern construction techniques, and bold aesthetics, the range spans everyday classics to specialised variants such as gentle compression socks, moisture-management styles, single-toe separation designs, and eco-friendly bamboo options. The offering is inclusive, with styles curated for both men and women, suitable for work, workouts, wellness, and parties.
More Than Just Socks; A New Language of Style
In a market flooded with ‘deja vu’, Socks Sutra stands distinctly apart. Each pair is thoughtfully crafted using breathable fabrics, bold aesthetics and modern construction, ensuring all-day comfort while elevating the sensuality and boldness of each stride. The designs are intentionally youthful, energetic, and expressive—perfect for a generation that treats style as a daily language.
From classic everyday wear to specialized support socks featuring gentle compression, moisture-management technology, single-toe separation and eco-friendly bamboo fabrics, Socks Sutra by Macroman M Series & Macrowoman W Series brings together innovation, indulgence, and personality in equal measure.
Vikash Agarwal, Director at Rupa and Company Limited, says, “Socks Sutra is built on the belief that great socks are the foundation of feeling sexy and youthfulness. This collection is all about expressing personality, enhancing comfort, and transforming everyday footwear into a style statement.”
Whether invisible socks that pair seamlessly with stilettos, athletic performance-linked silhouettes, or elevated daily-wear styles, Socks Sutra offers a fit for every mood and lifestyle. The brand emphasises meticulous detailing and trend-forward design as key differentiators.
The Socks Sutra collection is now available on macroworld.in, Amazon, and Flipkart.
