To mark International Women’s Day, Triumph International has launched a special edition collection celebrating the resilience, strength, and adaptability of modern Indian women. The collection is designed to offer all-day comfort and confidence, reflecting the dynamic roles women play in society today.
With the campaign tagline #TriumphTogether, the brand aims to honour women who continuously shape change, break barriers, and redefine strength on their own terms. From leading boardrooms to managing households, the modern Indian woman is rewriting the rules, and Triumph is turning the spotlight on her.
“At Triumph, women have always been at the heart of everything we do. We don’t just create for them—we create with them. Every product is designed keeping in mind their needs, comfort, and confidence. Because they inspire us every day, shaping not just our collections but the way we think about innerwear,” said Bhavin Devpuria, Marketing Head, Triumph International (India & Sri Lanka).
As part of the campaign, Triumph is capturing the spirit of change by portraying women with a raised fist—a universal symbol of determination, resilience, and empowerment.
A Legacy of Craft and Comfort
Founded in 1886 in Southern Germany, Triumph International has grown into one of the world’s largest producers of lingerie, underwear, sleepwear, and swimwear. With an unwavering commitment to quality, fit, and comfort, the brand has built a strong presence in India over the last 23 years, operating 1,500+ controlled counters and serving over 5 million customers.
