Tata CLiQ Luxury has partnered with Bvlgari to launch the luxury brand’s first digital boutique in India, bringing an exclusive assortment of Bvlgari’s fine jewellery, watches, leather goods, and India-inspired pieces to the e-commerce platform. This collaboration marks Bvlgari’s debut in the Indian e-commerce market, allowing customers across India to purchase its products online.
Gopal Asthana, CEO, Tata CLiQ, expressed his enthusiasm about the partnership saying, “We are honoured to welcome Bvlgari to Tata CLiQ Luxury. Known for their unparalleled craftsmanship and exquisite designs we are proud to be their e-commerce partner in the country. The jewellery, watch, and accessories categories on the platform are of key focus and with this launch, we are elevating our portfolio further. Our endeavour is to bring iconic luxury brands to consumers across India, and we look forward to offering consumers an unmatched online luxury shopping experience.”
Speaking about the launch, Jean-Christophe Babin, CEO, Bvlgari, said, “We are thrilled to mark a new chapter for Bvlgari in India through our partnership with Tata CLiQ Luxury, India’s leading luxury lifestyle platform. This important partnership allows us to bring our iconic designs across India, meeting customers with whom we share a deep love for beauty, excellence and exquisite craftsmanship. Together, we want to offer our customers an online shopping experience through the same attention and warm welcome that can be found in our boutiques.”
The digital boutique features a curated selection of Bvlgari’s iconic items, including the B.zero1 Kada Bracelet, Bvlgari Bvlgari Mangalsutra, Serpenti Viper bracelets, and B.zero1 rings, along with the Octo Finissimo and Octo Roma watch collections. Additionally, customers can explore a range of Bvlgari leather goods and accessories.
To enhance the shopping experience, Tata CLiQ Luxury and Bvlgari are offering a dedicated luxury concierge service, providing personalised assistance from experts trained by Bvlgari.
About Bvlgari
Part of the LVMH Group, Bvlgari was founded in the heart of Rome in 1884. Over the decades, the brand has established a worldwide reputation as magnificent Roman High Jeweller and icon of Italian art of living thanks to its exquisite craftsmanship, visionary design and audacious colour combinations.
Through a pioneering vision intrinsic in the brand’s DNA since its founding, the company’s international success has evolved into a global and diversified luxury purveyor of products and services, ranging from fine jewels and high-end watches to accessories and perfumes, and featuring an extended network of boutiques and hotels in the world’s most exclusive shopping areas.
Demonstrated through its numerous philanthropic partnerships, Bvlgari deeply believes in innovating the present for a sustainable future through its commitment to Social & Environmental Responsibility and giving back – to nature and to the community.