Sneakrz, the youth-focused sneaker and street culture destination from Brandman Retail, has announced the launch of its new store in Delhi, marking its 9th retail outlet in India. The opening is part of the brand’s ongoing effort to strengthen its presence across high-potential, premium high-street locations.
The store is located at DLF Midtown Plaza in Moti Nagar, a newly developed retail destination that is quickly emerging as a key hub for urban consumers in Delhi. Spread across a mid-to-large format, the space brings together a curated mix of global sneaker brands such as Adidas, Puma, Asics, Saucony, and New Balance, offering customers a single destination that spans performance, every day wear, and street style.
Speaking about the launch, Arun Malhotra, Founder and Director, Brandman Retail said, “Sneakrz is evolving as a culture-first retail destination that goes beyond just selling sneakers. Our focus is on curating the right mix of global brands, creating an engaging in-store experience, and building a space that resonates with India’s growing community of sneaker enthusiasts. With our 9th store, we are continuing to strengthen this vision while expanding into locations that reflect the next wave of retail growth.”
The layout of the store has been planned to make browsing easy and intuitive, whether someone is looking for performance-driven footwear or something more style-led. Over time, Sneakrz has been steadily building a format that reflects how younger consumers shop today, with equal emphasis on product, discovery, and experience.
With this launch, Sneakrz reinforces its expansion strategy focused on premium high-street retail, curated brand experiences, and youth-driven culture, as it continues to scale its footprint across India.
