Silver jewellery brand RASA has opened two new standalone boutiques in Bangalore, located at HSR Layout and Commercial Street. The launch is part of the brand’s retail expansion strategy, with plans to open six more stores across Bangalore and South India over the next year.
The new stores feature a range of handcrafted jewellery collections, including uncut Kundan, Moissanite, Temple jewellery, and Victorian pastel designs. Other key lines include Nakshi, Jadau, Deep Nakash Kundan, and Navaratna pieces. The collections draw inspiration from traditional techniques while incorporating contemporary elements in their design.
“Bringing RASA to Bangalore feels like a homecoming. The city’s deep-rooted heritage and vibrant, forward-thinking spirit mirror everything our brand stands for. With our new stores, we’re not just launching spaces, we’re creating experiences where people can truly connect with the artistry, culture, and stories behind each jewellery piece,” said Manan Bohra, Co-Founder of RASA.
The stores also feature interactive elements, such as showcases on jewellery-making techniques and discussions around sustainability and slow fashion. The brand aims to create an experience-led environment to engage customers beyond the typical retail format.
To mark the launch, RASA is offering customers pure gold coins worth 25% of their order value. The offer is available at both new locations.
