India’s leading ethnic wear brand Sabhyata has accelerated its retail growth over the past year, expanding its presence with a string of successful store launches in Noida, Lucknow, Jalandhar, Guwahati, Dehradun, Pune and beyond. With over 135+ stores now operational across India, Sabhyata is on track to add 25 new stores by the end of the current fiscal year, signalling its most ambitious growth phase yet.
A Bold New Chapter: Premium Positioning, Store Transformation
Marking a new era for the brand, Sabhyata has revamped its retail identity — introducing contemporary store designs, a more refined shopping experience, and an upgraded product offering to appeal to the premium ethnic wear consumer. The redesigned stores showcase an evolved visual aesthetic with elegant interiors, curated collections, and elevated customer touch points.
With this transformation, Sabhyata is poised to enter India’s top premium malls and high street destinations, strategically positioning itself to compete directly with premium players in the ethnic wear market.
Sky City Mall, Mumbai: A Market-Leading Success
At the heart of this premium push is Sabhyata’s standout store at Sky City Mall, Borivali, in Mumbai. As a flagship outlet, it has quickly emerged as the leading ethnic wear store in terms of sales performance within the mall, outperforming national competitors and establishing Sabhyata as a category leader in one of India’s most prestigious shopping centers.
A Fresh Take on Tradition
Sabhyata’s collections now feature a blend of modern silhouettes and timeless tradition. From elegant kurtas, co-ord sets, festive wear, Dresses, and seasonal edits, the product line is designed for modern Indian women who seek fashion that’s both rooted and relevant.
The brand continues to innovate with capsule collections for festivals, wedding wear, and daily elegance — bringing freshness with every season.
About Sabhyata
Founded in 2003, Sabhyata has grown into one of India’s most loved ethnic fashion brands. With a strong D2C presence and a rapidly expanding retail footprint, the brand stands for accessible fashion, impeccable quality, and a deep connection to Indian roots. Sabhyata currently operates 135+ stores across India and is focused on expanding across Tier 1 cities, premium malls, and urban high streets, aiming to reach 150 stores by year-end.
