Homegrown D2C fashion brand Nobero has launched its second exclusive brand outlet (EBO) at Amanora Mall in Pune, marking a new milestone in its offline retail journey.
After operating as a digital-first brand for 14 years and achieving over Rs 200 crore in sales in just four years of blitzscaling, Nobero is now expanding its physical footprint to bring its apparel experience directly to customers. The Pune store follows the brand’s first offline outlet in Hyderabad.
To celebrate the launch, Nobero invited its top customers from Pune to be part of the opening, staying true to its community-driven ethos.
With this new store, the brand aims to strengthen its offline presence while continuing to scale digitally. The new Nobero store is located on the ground floor of Amanora Mall, Pune.
Nobero also comes under the umbrella of Aditya Birla Group’s digital ventures company TMRW. Some of the other brands under its umbrella are: Wrogn, TIGC, Bewakoof, JuneBerry, NautiNati, Urbano, and Veirdo.
