Nike has announced a multi-year partnership with Sisters in Sweat (SIS), India’s largest women-only sports and wellness community. This partnership follows the success of Nike’s After Dark Tour, which included the largest Women’s 10K race in India, and reflects the brand’s continued focus on women-led initiatives.
As part of the collaboration, Nike will support SIS activities in multiple cities by providing footwear, apparel, and sports expertise. The partnership will kick off with a multi-city football tournament. Nike’s vision for the partnership with SIS is to support and empower more women to participate in sports with confidence and joy.
Founded in 2017 by fitness coach and Nike-certified trainer Swetha Subbiah and former footballer Tanvie Hans, Sisters in Sweat was created to provide a safe and inclusive space for women to connect through sports. Today, SIS has a strong presence across Bengaluru, Mumbai, Delhi-NCR, and Hyderabad with over 10,000 members engaging in more than 30 sports and movement-based activities.
“Sisters in Sweat is a shining example of the power of women coming together through sport,” said Tarundeep Singh, General Manager, Nike India. “At Nike, we’re committed to fuelling continued movement, joy and community for women across India, and we are proud to partner with Sisters in Sweat to help make that vision real, and move the world forward through the power of sport.”
“This partnership feels like a full-circle moment,” said Swetha Subbiah, SIS co-founder and long-time Nike ambassador. “I’ve been a Nike trainer for over a decade, and to now build something this meaningful with them—something that reaches thousands of women across India—is incredibly special. We’re building a powerful, active community of women who are taking ownership of their space in sport.”
