METRO Shoes has unveiled a new fashion campaign for Autumn Winter 2024, featuring brand ambassadors Triptii Dimri and Vijay Varma. The campaign aims to celebrate the festive season by encouraging consumers to rediscover the joy of dressing up.
Triptii Dimri’s looks in the campaign highlight contemporary femininity, showcasing footwear suited for various occasions. Key pieces include the Signature Swirl Kitten-Heel Sandals for intimate gatherings, Mesh Block-Heels for post-work events, Metallic High-Heel Sandals for family occasions, and Buckled High-Heeled Ankle Boots for a chic edge.
Vijay Varma embodies sophistication with styles like Leather Chelsea Boots for formal events and Suede Penny Strap Loafers for polished outings. The collection also features Black Chukka Lace-Up Boots for casual weekends and Croc-Effect Leather Moccasins for family celebrations.
Alisha Malik, President of METRO Brands Ltd., commented, “We’re thrilled to have Triptii & Vijay be a part of the METRO AW24 campaign. They perfectly exemplify the brand’s audience: self-confident, authentic, and with a keen sense of personal style. The campaign showcases a well-rounded collection from everyday essentials to signature styles that are stylish, versatile, and comfortable.”
Triptii Dimri reflected on her personal connection to the brand, stating, “The excitement of shopping at METRO with my family is a cherished memory. Growing up, it was my go-to brand for everything, from casual styles in college to more trendy options for special occasions. And today, I’m truly delighted to join the brand for their latest Autumn Winter campaign.”
Vijay Varma added, “Footwear has always been an integral part of an outfit for me. Whether you’re going for a sharp look or something more relaxed, your shoes should reflect the way you are dressed and the way you feel. METRO Shoes understands the desire to look good without compromising on comfort or individual style.”
The new collection is now available at METRO Shoes outlets and online.
About METRO Brands Limited
METRO Brands is one of India’s largest footwear speciality retailers, having opened its first store in Mumbai in 1955. The company offers a wide range of branded products for men, women, and children, catering to casual and formal occasions. As of June 30, 2024, METRO Brands operates 851 stores across 195 cities in India.
