French premium beauty brand L’Occitane En Provence has reopened its relocated Mumbai boutique, unveiling a refreshed, sensorial space designed to offer customers a deeper connection with the brand’s Provençal roots.
The new store elevates the brand’s immersive retail approach, featuring warm textures, artisanal materials, and a layout that encourages slow discovery. The boutique allows customers to explore L’Occitane’s signature fragrances, body milks, and self-care rituals through tactile and olfactive experiences.
Speaking about the opening of the relocated store, Simi Dewan, Country Head, L’Occitane India, said, “We’re delighted to welcome customers to our newly relocated Mumbai boutique. This space has been thoughtfully designed to bring the spirit of Provence closer to our community, offering an inviting environment where guests can explore and experience our world at their own pace. From sensorial textures to uplifting scents, every element has been curated to make the journey with L’Occitane warm, immersive, and truly memorable. We look forward to sharing this beautiful new space with our Mumbai customers.”
With the reopening, L’Occitane reinforces its position as a destination for mindful beauty, inviting Mumbai customers to reconnect with the brand’s world of nature-inspired wellness.
Founded in 1976 in Provence, France, L’Occitane is known for skincare, body care, haircare, and fragrances crafted from natural ingredients sourced from the south of France and the Mediterranean.
