Ethnicwear brand Libas has launched a new bridal store in Omaxe Chowk, Chandni Chowk, Delhi, as part of its expansion into the bridal couture segment. The 2,200 square-foot outlet is designed to cater to wedding and occasion wear shoppers, offering distinct sections for lehengas, sarees, ready-to-stitch outfits, and the brand’s Libas Art Collection.
“We are excited to open our new bridal store in Omaxe Chandni Chowk, an area synonymous with bridal shopping. This store represents our commitment to offer high-quality, luxurious bridal wear in a prime location. With the combination of modern amenities and the historic charm of Chandni Chowk, we believe this store will provide an exceptional shopping experience for our customers,” said Sidhant Keshwani, Founder & CEO, Libas.
The store features collections with a focus on high-quality fabrics, intricate embellishments, and designs tailored for modern brides. Highlighted offerings include the Pastel Elegance Collection, showcasing bridal lehengas, anarkalis, and skirt tops in hues like blush pink, mint green, and lavender, with embellishments such as sequins and pearls. The Libas Art Collection emphasises traditional craftsmanship with hand-embroidered garments and artisanal techniques.
In addition to its product range, the store provides personalised styling services, with in-store stylists and on-site alterations available to ensure a customised shopping experience.
The opening event included a masterclass by celebrity stylist Sanjana Batra, who shared styling tips and insights into bridal and occasion wear trends with attendees.
Libas’ new outlet is part of the brand’s broader strategy to strengthen its position in the premium ethnicwear market, with Chandni Chowk chosen for its reputation as a bridal shopping hub.
