Kraus Jeans, the homegrown women’s denim and fashion brand, has launched its 16th exclusive store at Rajouri Garden Mall, New Delhi. This move strengthens the brand’s presence in the capital and bringing stylish, comfortable fashion closer to shoppers in West Delhi.
The store opens with Kraus’s Autumn/Winter 2025 collection, featuring varsity jackets, cozy knits, crop tops, classic shirts, and baby tees. The brand’s signature denim line, including wide-leg jeans, cargos, flared styles, skinny fits, straight fits, and Korean-inspired pants, remains the centerpiece — all crafted for comfort, mobility, and a flattering fit.
Ravi Punjabi, Founder, Kraus Jeans, said, “We are delighted to open our 16th store in Rajouri Garden, one of Delhi’s most vibrant fashion markets. At Kraus, our mission has always been to design clothing that feels aspirational yet practical — fashion that women can truly live in. Comfort and fit are at the heart of everything we do, and with the festive season around the corner, we are excited to bring our latest collection to West Delhi and look forward to the love and support of our customers here.”
Kraus Jeans continues to focus on versatile, accessible apparel with plans to expand further into other fashion-forward neighbourhoods.