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Khadim India presents sub-brand British Walkers’ flagship product in a new avatar

Homegrown footwear brand Khadim India has reintroduced its much sought after and high performing ‘flagship product’ of its sub brand, British Walkers. The latest avatar of the premium formal shoe line – which has been a bestseller in the British Walker portfolio since its launch – has many new and improved features.

The legacy product is been recrafted from genuine leather with advanced features – a combination of craftsmanship and latest technology. The functionally designed shoes include Soft Air Technology, anti-skid soles aided by Wider Design with toe flexibility and arch-support for better comfort and strong support. The range has been carefully re-developed to fit the unique needs of shoe aficionados.

Commenting on the re-launch, Indrajit Chaudhuri, CFO, Khadim India Ltd. said, “British Walkers caters to customers who want premium leather footwear at affordable prices. This particular product has been a hero in our British Walkers portfolio for about two decades now. We are confident that our value conscious consumers will love this new and improved product avatar and make it a part of their daily ensemble.”

The product is priced at Rs.2999/- and is available across Khadim stores pan India.

Khadim India Ltd., started its journey in 1960s from small shoe store in Chitpur, Kolkata. Headquartered in Kolkata, Khadim India Ltd. is engaged in the retail and distribution of footwear and accessories. Over the years the homegrown company has established an identity as an affordable fashion brand, catering to the entire family for all occasions.

It claims to be the second largest homegrown footwear retailer in India in terms of exclusive stores operating under the brand name Khadim through the retail vertical. It also prides itself on having the largest footwear franchisee network in the country. The brand enjoys a massive presence in East India and is listed among the top three players in South India. Khadim India Ltd is listed on both the National Stock Exchange and Bombay Stock Exchange.

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