Gucci is expanding its presence in India with the opening of a new boutique in Mumbai. Situated in Jio World Plaza in Bandra Kurla Complex, the space spans over 5,800 sq. ft. and carries a wide selection of pieces for both men and women, including ready-to-wear, handbags, shoes, jewelry and accessories, as well as Gucci Décor items.
Store Design
The brand has restored the façade of the store, all in marble – an antique stone that naturally reflects light onto its surroundings. The façade is distinguished by a multi-hued geometrical motif whose veining elegantly frames the House’s logo.
The design of the interiors is equally refined, as the marble flooring echoes the façade through its discreet palette and geometric shapes, drawing inspiration from designs found across antique historic buildings.
Hand-painted wood flooring features decorative motifs that reference details from the House’s collections while soft rich fabrics in lighter tones adorn the walls, harmoniously complementing the ivory boiserie, which acts as a delicate backdrop to the items on display. The use of clean lines and an understated palette adds to the environment’s polished and subtle charm.
Product Display
Envisioned to make guests feel at home, the store is framed with built-in displays reminiscent of walk-in closets while newly designed racks inspired by classic brass designs gracefully accommodate diverse product categories.
Velvet armchairs and sofas are combined with vintage rugs to create intimate corners. The aesthetic dialogue between elements drawn from different places and eras speaks to the House’s core narrative, resulting in a space that is sophisticated and surprising at the same time.
On offer exclusively at the Jio World Plaza showroom is a small shoulder bag defined by its padlock closure, recalling the brand’s origins in the world of travel and luggage. Inspired by the key lock on vintage suitcases, the retro buckle is made in metal. The bag is in shiny gold Anaconda leather enriched by the iconic Bamboo handle and a detachable anaconda and chain shoulder strap to serve as a multi-functional piece.
Commitment to Sustainability
As part of Gucci’s commitment to implement and enhance eco-friendly initiatives and energy-efficient technologies in the House’s stores worldwide, the new boutique is designed using LEED guidelines and principles.
