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Achint Setia appointed CEO of Snapdeal, Himanshu Chakrawarti to lead Stellaro Brands

AceVector Limited, the holding company of Snapdeal, has announced new leadership roles for its subsidiaries. Achint Setia has been appointed as the Chief Executive Officer of Snapdeal, while Himanshu Chakrawarti, the former CEO of Snapdeal, will now lead Stellaro Brands, a subsidiary of AceVector Limited, as its CEO.

Himanshu Chakrawarti, who has led both Snapdeal and Stellaro Brands over the past three years, will now focus solely on Stellaro Brands. Chakrawarti brings over 30 years of experience in retail and has worked with companies like Trent, Arvind, and the Landmark Group.

Achint Setia, stepping into the CEO role at Snapdeal, has nearly 20 years of experience across e-commerce, media, telecom, and technology. Before joining Snapdeal, Setia served as the Chief Revenue and Marketing Officer at Zalora Group in Singapore. His previous roles include leadership positions at Myntra, Viacom18, McKinsey & Co., and Microsoft. He holds an MBA in Strategy & Finance from the Indian School of Business (ISB) and has completed the Stanford GSB LEAD program in Corporate Innovation.

Commenting on the appointments, Kunal Bahl and Rohit Bansal, co-founders of AceVector Limited, said “Under Himanshu’s leadership, we have seen progress across Snapdeal and Stellaro Brands. His transition to Stellaro will further strengthen the brand’s growth. Achint’s extensive experience will be instrumental in driving Snapdeal’s growth trajectory. We wish both leaders success in their new roles.”

About Snapdeal

Snapdeal is a value-focused e-commerce platform in India, offering a range of budget-friendly merchandise in categories like home, fashion, and beauty. With over 90% of products priced under ₹1,000, Snapdeal caters primarily to mid-income users outside metro cities, emphasizing affordability and mobile-first accessibility.

About Stellaro Brands

Stellaro Brands, a subsidiary of AceVector Limited, operates as a house of brands offering quality products with contemporary styling at competitive prices, targeting India’s online shoppers.

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