Family footwear retailer Stelatoes has expanded its presence in North India with the launch of its first store in Jaipur, marking its entry into the Rajasthan market.
The new outlet was inaugurated by founders Sanjay Arora and Sachin Arora. The Jaipur launch comes as the brand looks to build on its existing footprint across cities such as Delhi NCR, Lucknow, Kanpur, Indore, Mumbai, Chandigarh, Amritsar and Ludhiana.
Founded in 2004 with its first store in Rajouri Garden, Delhi, Stelatoes has steadily grown into a multi-city footwear retailer. The company has a strong presence in key Delhi markets including Karol Bagh, Lajpat Nagar, Kamla Nagar, Sarojini Nagar and Rani Bagh, catering to family footwear needs across segments.
The retailer offers a mix of international and domestic brands such as Pierre Cardin, Lee Cooper, Campus and Abros. It also retails its in-house men’s footwear label, Esle, which includes both regular and premium offerings.
As of 2026, Stelatoes operates over 30 stores across India. Its outlets typically stock more than 6,000 SKUs, with new designs introduced on a weekly basis as part of its fast-refresh merchandising strategy.
With its Jaipur debut, Stelatoes aims to tap into the city’s growing demand for affordable yet stylish footwear, further strengthening its position in India’s family footwear retail segment.
