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Rosso Brunello eyes nationwide retail push with new store openings

Premium footwear brand Rosso Brunello is accelerating its retail footprint in India, with seven new stores set to open over the next two to twelve months. The expansion covers key metro cities, high-growth Tier 1 and Tier 2 markets, and travel retail locations — marking one of the brand’s most ambitious rollout phases to date.

Each new outlet will be developed as an exclusive brand store, housing Rosso Brunello’s complete range of men’s and women’s footwear. Shoppers can expect the full assortment — loafers, moccasins, and monk straps for men, and heels, flats, and sandals for women — alongside the newly launched Spring Summer 2026 collection and the brand’s established bestsellers.

The expansion also signals Rosso Brunello’s entry into travel retail, with stores being planned inside high-footfall malls and airport environments. The move is part of a broader strategy to boost brand visibility and reach consumers across a wider cross-section of the country.

Commenting on the expansion, Sahil Malik – Director, shares, “This phase reflects a more considered approach to how we present the brand. Each store is conceived as a complete expression of our offering, allowing customers to engage with it in a more defined and cohesive way. As we continue to enter new markets, the intent is to scale thoughtfully while maintaining the integrity of what we’ve built.”

The brand, which draws on Italian design sensibilities and positions itself around craftsmanship and material quality, has built its collections around a balance of current fashion trends and enduring classic silhouettes. That identity, the brand says, will carry through to every new retail environment — with in-store experience described as central to the overall customer journey.

With the Indian premium footwear market increasingly competitive, Rosso Brunello’s push into new geographies and retail formats suggests a confidence in both its product positioning and the appetite for considered, design-led footwear beyond the major metros.

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