Lab-grown diamond jewellery brand Jewelbox has appointed Abhijit C. as it’s Head of Retail. Abhijit brings over 16 years of experience across leading brands and formats. In his new role, he will be part of the leadership team, responsible for business strategy, revenue growth, and market expansion, while overseeing all verticals to drive profitability, scalability, and long-term brand positioning.
Founded in May 2022 by siblings Vidita Kochar Jain and Nipun Kochar, Kolkata-based Jewelbox specialises in lab-grown diamonds. The brand operates both online and offline.
As Head of Retail, Abhijit will lead strategic initiatives including annual planning, budgeting, and forecasting, and represent the business at Board and investor forums. His responsibilities span topline growth across retail, e-commerce, franchise, institutional, and export channels, along with developing omnichannel, shop-in-shop, and global formats. He will also focus on operational excellence by implementing KPIs, dashboards, and BI systems for data-driven decisions, while ensuring alignment across sales, marketing, supply chain, merchandising, and finance.
Prior to this, Abhijit was Deputy Business Manager at Page Industries Ltd., where he managed multiple profit centers, drove sales and profitability targets, and implemented new business plans. He also worked with Raymond Limited as Regional Manager – EBO Operations & Business Development, and with Vedant Fashions Ltd. (Manyavar-Mohey) as Regional Manager handling EBO and departmental store businesses.
His earlier stints include senior retail leadership roles with Apex Footwear Ltd. (Bangladesh), Bata India Ltd., Landmark Group, and Odyssey India Ltd., where he gained extensive experience in business development, store operations, customer service, team building, and retail strategy.
