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Shisen Fox launches Japanese handcrafted eyewear line

D2C brand Shisen Fox, a new contender in the unisex eyewear sector, has marked its entry with the launch of a Japanese handcrafted collection. This collection, characterized by a seamless fusion of innovation and style, is poised to reshape the landscape of eyewear, the brand announced in a release on Friday.

Featuring 22 styles in seven shades, Shisen Fox introduces a range that underscores its commitment to setting new industry benchmarks. The brand distinguishes itself by unveiling a fresh line every 15 days, staying at the forefront of innovation and cutting-edge design.

Shisen Fox has garnered attention from notable figures such as Anupam Mittal, Sujata Biswas (founder of Suta), and Influencer Masoom Minawala, who have been seen adorned in Shisen Fox eyewear, the release added.

Founded by Samarjeet Singh and Salim Memon in 2022, Shisen Fox draws inspiration from Japanese culture and craftsmanship. With backgrounds steeped in design and fashion, both founders bring a wealth of experience to the brand, dedicated to creating eyewear that is original, well-made, and futuristic.

The latest eyeglasses collection from Shisen Fox celebrates minimalism, providing wearers with an opportunity to express their style through understated yet striking designs. Each pair is meticulously crafted for comfort and style, catering to diverse tastes and preferences.

Samarjeet Singh and Salim Memon, founders at Shisen Fox, express, “At Shisen Fox, our vision is to redefine the essence and future of eyewear by embracing minimalism. Our latest collection reflects our dedication to creating timeless pieces that effortlessly blend style and functionality, allowing our customers to make a subtle yet profound statement.”

Shisen Fox’s commitment to innovation is evident in its strategy of releasing a new line of eyeglasses every 15 days. This ensures customers access the latest trends and designs, establishing the brand as a trailblazer in the eyewear industry.

Beyond eyeglasses, Shisen Fox aims to inspire individuality, empowering wearers to express their unique personalities effortlessly through their eyewear.

About Shisen Fox
Shisen Fox, an eyewear brand, specializes in the design and making of glasses that are original, well-made, and futuristic. The brand aims to pioneer by staying ahead of time with minimalistic new-age designs, offering high-quality materials, a comfortable eyewear experience, and easy-to-add prescriptions to the glasses.

Shisen Fox endeavors to transform every pair of eyewear into a personal story, a unique expression of style. The brand’s inspiration comes from the timelessness of Japan and its culture, epitomizing tech, fashion, and style while staying true to its roots by offering originality to the world. At the core of the brand’s offerings are products featuring CR39 polarized lenses equipped with UV 400 protection, ensuring a premium eyewear experience. Currently, Shisen Fox’s curated collection is accessible through its official website, as well as prominent e-commerce platforms such as Amazon and Myntra.

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