Global fashion house Coach launched its Fall 2024 collection with a runway show at The James B. Duke House. Under the creative direction of Stuart Vevers, the collection showcased a modern reinterpretation of the brand’s heritage, blending New York’s legacy with contemporary self-expression.
Vevers’ vision for Fall 2024 juxtaposed American classicism with a youthful counter-culture attitude, featuring heritage archetypes in distressed leather, denim, and cotton. The collection included outerwear staples such as trench coats and leather jackets, alongside innovative reinterpretations like the distressed cardigan jacket inspired by workwear.
Continuing its commitment to sustainability, Coach highlighted its (Re)Loved program, which repurposes pre-loved materials into new designs. The Fall 2024 collection also incorporated regenerative materials, setting new standards for eco-friendly fashion.
Coach introduced its New York collection of leather goods, featuring playful proportions and iconic silhouettes like the Brooklyn bag and the Empire Carryall. The Tabby bag received a fresh update with the introduction of the Times Square Tabby, adorned with charms inspired by New York landmarks.
“My vision for Fall was to explore the archetypes of codes of luxury, recontextualized through the progressive spirit of New York today,” said Vevers. “I was inspired by the city as a setting for love stories old and new, the tension between the romantic and picturesque and the real and spontaneous that is unique here. Embracing and celebrating love-worn textures and repurposed materials is critical to this vision. For us, it’s about finding joy and purpose in being present, and championing the way the next generation is redefining heritage in their way.”
A curated selection of pieces from the Fall 2024 collection, including the Brooklyn bag and ready-to-wear featuring the signature bow motif, is now available for purchase online and at select Coach stores.
Founded in New York in 1941, Coach is a global fashion house known for its enduring craftsmanship and inclusive spirit. Creative Director Stuart Vevers leads the brand in creating beautiful, lasting pieces that empower individuals to express their true selves. Coach is a Tapestry, Inc. brand, listed on the New York Stock Exchange under the ticker TPR.
