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Puneet Dudeja, Partner, The Knowledge Company
Puneet Dudeja, Partner, The Knowledge Company
Business Development Director for South Asia, WGSN

The New Rules of Fashion Franchising: Balancing Growth, Profitability and Customer Experience

The success of fashion retail franchising is no longer measured solely by the number of stores a brand opens. Increasingly, the emphasis is on creating franchise networks that deliver stronger customer engagement, local relevance and sustainable growth… Every industry eventually becomes obsessed with a number. In aviation, it’s passenger traffic. In hospitality, it’s occupancy. In e-commerce,…

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